9/17/2008 3:11 AM EST
Valio Evolus® double effect lowers cholesterol and helps control blood pressure
Valio has developed a product family with a unique double effect on cardiovascular health. Valio Evolus® double effect contains both cholesterol lowering plant sterol and blood pressure lowering milk protein based peptides produced using a Valio patented method. Lower cholesterol and blood pressure maintain blood vessel elasticity while high cholesterol, elevated blood pressure and stiffening blood vessels are all considered cardiovascular disease risk factors.
Valio Evolus® double effect will be available in Finland in September superseding Valio’s former Evolus® product family. In addition to the effect on blood pressure, new Evolus® double effect contains cholesterol lowering plant sterol which scientific evidence was approved to be strong enough by European Food Safety Authority for the stated health claim that “plant sterol lowers cholesterol”.
“Valio Evolus® double effect is a prime example of Valio’s R&D expertise in action. We have succeeded in developing a tasty product family, based on solid research, that combines two qualities significant to Finnish public health. Around a half of Finnish adults have elevated cholesterol values and about one third suffer from elevated blood pressure. I believe that Evolus double effect will become a success story outside Finland, too,” says...