TV4 First Quarter 2002

· TV viewing increased overall as a result of the Winter
Olympics. TV4's share fell to 23.9 per cent since we elected not to
broadcast the games. TV4´s share improved in March and April.

· Loss after net financial income/expense totalled SEK -39
million, compared with a profit of SEK 8 million the previous year.
Earnings for the year include a negative one-off figure of SEK 37
million regarding disputed franchise fee on revenues from digital
distribution. Group revenues fell by 7 per cent to SEK 535 million.
Costs fell by 4 per cent.

· Local TV operations at the sixteen stations have been organised
into five regions. Annual costs have been reduced by SEK 20 million. The
priority is now to better meet the needs of local advertisers. First
quarter revenues were 4 per cent higher than the previous year.

· TV4.se increased the...

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