Sunset, SC, Sept. 26, 2011 – Residential developers across the country are seeking ways to engage their members and attract new ones in the midst of a prolonged uncertain and often anxious environment for the housing market. One Upstate South Carolina community has taken the bull by its horns over the past year – implementing creative programs and incentives to drive interest and activity – and, so far, the results are noteworthy and encouraging. The Reserve at Lake Keowee, managed by Greenwood Communities and Resorts, is projected to achieve balanced budgets on its club side and within the Property Owners Association for the first time ever this year, is enjoying a steady stream of new home construction activity, and is already well ahead of its 2010 pace for closed sales.

“It is a very bright moment for The Reserve,” stated Chuck Pigg, Vice President of Greenwood Communities and Resorts and Community Manager of The Reserve at Lake Keowee. “With regular media reports about a struggling economy and a real estate market that is slowly making a comeback, The Reserve is as strong and viable a community as ever.”

Sales and Membership Momentum Fuel Start of Peak Season

Since January 2011, The Reserve has gained more than 660 new multi-generational members – extended family members of current Reserve Members -...