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The Simplicity Premium - Consumers Will Pay More for Brands That Make Life Easie...

Brand strategy consultancy Siegel+Gale has published a report revealing that despite the challenging economy, UK consumers are willing to pay more for brands that deliver simpler experiences and interactions.
The survey, which is published on media ideas hub Getmemedia.com, is the first annual Global Brand Simplicity Index, which is conducted among 6,000 consumers across seven...

Electronics Industry Moving Away From Brominated Flame Retardants and PVC – An ...

A Market Overview presented today by the public interest organisation ChemSec demonstrates that it is possible to replace brominated flame retardants and PVC in a large number of electronic products. The electronics industry has already started to replace these problematic substances and in a couple of weeks EU legislators have a unique opportunity to confirm this transition and restrict brominated flame retardants...
 

Nimbuzz surges past 1 million downloads on Ovi Store by Nokia!

Users from more than 180 countries are using Nimbuzz

San Francisco, 10 FEBRUARY 2010 – Nimbuzz, the new-generation mobile VoIP operator & social network aggregator, has surpassed 1 million downloads on Ovi Store by Nokia and has been downloaded in more than 180 countries.

Nimbuzz’ free to download, free to use application, launched in May 2008, enables millions of users worldwide to enjoy free calls and instant...

Climate targets can be achieved with existing technologies

Climate change is not just a threat. Sensible and energy-efficient solutions allow companies to improve their productivity and competitiveness. In addition, delaying investments aimed at slowing climate change can actually increase costs by up to EUR 500 billion each year.
Cleantech companies from Finland will be present at the Bright Green corporate event being held on December 12-13 in conjunction with the...

STIM enters pan-EEA licensing deal with Nokia

STIM, the Swedish Performing Rights Society, has taken a major step when it comes to creating a new licensing landscape for Europe, by entering into a pan-EEA licensing deal with Nokia for its Comes With Music service.
The agreement with Nokia was reached in cooperation with STIM’s Nordic counterparts in Finland (TEOSTO) and Norway (TONO). The much heralded Comes With Music service offers customers unlimited...