FRETTE RE-LAUNCHES WWW.FRETTE.COM

New York, NY August 22, 2011- Frette, announces the re-launch of its online shopping site www.frette.com for Italy’s finest linen brand. The new site will continue to enable customers to browse and buy the company’s famous jacquard patterns, luxury cashmere blankets, mink throws, limited editions collections and Frette's venerable Frette To Wear collections.

The modern Frette site is built on the open-source Magento Enterprise platform, giving Frette unparalleled flexibility to build deep integration with their back-office systems, access to market-leading merchandising tools, and the ability to customize their site to create a unique ecommerce experience. In redesigning the Frette site, Gorilla retained key site components, such as bundled products and integration with their Celerant retail management system, while adding an updated user interface that enhances the overall customer experience. The...