FourColorMagnets.com Explains the Power of Direct Mail Marketing with Postcard Magnets
FORT WAYNE, IN, February 14th, 2012 - (CISIONWIRE) - Using postcard magnet mailers is an effective method for increasing your company's brand awareness. A study done in 2010 showed that U.S. companies increased sales by almost 11 percent by implementing direct mail marketing, specifically magnet mailers, in their marketing strategy. Even in the age of information and technology, direct mail is one of the most effective and efficient forms of advertising.

By using postcard magnets the response rate of is easy to measure and businesses are able to target only the consumers with relevant product and service needs, all while keeping costs low.

Often times direct mail pieces get thrown away without the consumer even glancing at the...