DENVER, USA & LUND, SWEDEN, June 11 2008
Local Matters, Inc. and Apptus, announced the successful completion of a unique solution enabling Quebecor MediaPages, a Quebecor Media subsidiary that publishes print and online directories across Canada, to integrate its print and online directories into one website, Canoe411.ca.

MediaPages needed to integrate their print and online directories into one powerful search solution to enhance the user search experience and to provide their merchants with a highly effective and targeted advertising solution. The addition of Canoe411.ca will reinforce this position and provide the most advanced solutions to their customers.

The beta format of Canoe411.ca was launched in April and became in May the exclusive e-directory on the Canoe network, one of Canada’s leading content websites with 8.8 million unique monthly visitors. Local Matters’ customized solution for MediaPages is designed to broaden the revenue and distribution opportunities...